INSEAD article of the week
June 18, 2007 at 8:11 am Leave a comment
This March 2007 article was published by INSEAD faculty Werner REINARTZ in the renowned journal:
International Journal of Research in Marketing
“Determinants of the variety of routes to market”
Come to the Doriot Library to check out the display and pick up a copy of the article!
Entry filed under: Faculty & PhDs, INSEAD Publications, Journals & Magazines.
Subscribe to the comments via RSS Feed