INSEAD Book in the spotlight

January 16, 2015 at 3:09 pm Leave a comment


The Doriot Library is hosting a display on the following INSEAD book:

Blue ocean strategy:
how to create uncontested market space and make the competition irrelevant (Expanded ed.)

by W. Chan Kim and Renée Mauborgne

from Monday 19 January to Sunday 01 February


Entry filed under: Books @ Doriot, Faculty & PhDs, INSEAD Publications.

New DVDs – January 2015 Special Book Display – Marie de Hennezel

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